What is the AI Price Optimizer and how does it work?

The AI Price Optimizer analyzes comparable events in your area, market conditions, historical pricing data, venue capacity, and seasonal trends to recommend an optimal price for each ticket tier. You can accept, adjust, or override its recommendations — you always have final say.

How does Dynamic Pricing differ from AI Price Optimizer?

AI Price Optimizer helps you set the right starting price before launch. Dynamic Pricing automatically adjusts prices in real-time based on demand signals — sales velocity, remaining capacity, and time-to-event — after tickets go on sale. Together, they form a complete pricing strategy.

Will attendees see prices changing in real time?

Attendees see the current price when they visit your event page. They will not see a history of price changes or any indication that dynamic pricing is active. It works like airline or hotel pricing — early buyers naturally benefit from lower prices.

Which EveryGetaway plans include Smart Pricing Tools?

Smart Pricing Tools are available on the Elevate and Amplify plans. Both include AI Price Optimizer and Dynamic Pricing at no additional cost beyond the standard per-ticket platform fee.

Can I override AI pricing recommendations?

Every recommendation is just that — a recommendation. For Dynamic Pricing, you set minimum and maximum price bounds that the system will never exceed. You can pause dynamic pricing at any time from your dashboard.

How quickly can I set up Smart Pricing for my events?

Setup is instant — under two minutes. Toggle on Smart Pricing in your event dashboard, review the AI recommendation, and optionally enable dynamic pricing with your preferred price bounds. No configuration or historical data required.

Does dynamic pricing work for donation-based or sliding-scale events?

Dynamic pricing is designed for fixed-price ticket tiers. For donation-based events, EveryGetaway offers a separate Donations & Sliding Scale feature. You can combine approaches: use dynamic pricing on standard tiers while offering a separate donation tier for accessibility.

Elevate Feature

Stop Guessing. Start Optimizing.

Smart Pricing Tools use AI to analyze market data, recommend optimal ticket prices, and automatically adjust based on real-time demand — so you capture every dollar your event deserves.

Activate Smart Pricing See How It Works

Available on Elevate and Amplify plans

Smart Pricing — Live Preview

Interactive

AI Recommendation

Based on 47 comparable events

General Admission

$65$85

92%

Confidence score

Similar events in SF average $78–$95

Saturday evening +12% premium

Artist following drives demand

AI + Dynamic · Full control You decide

23%

Higher Average Revenue

2×

Faster Sell-Through

Zero

Manual Adjustments

Setup Cost

The Challenge

Why Gut-Feel Pricing Costs You Revenue

Most event organizers price based on intuition. Data shows they consistently leave 15–30% of potential revenue on the table.

Without Smart Pricing

Static pricing that ignores demand signals, market data, and the revenue potential of your events.

Pricing based on gut feeling leaves money on the table
Static prices ignore demand signals and market conditions
Hours spent researching comparable events manually
No way to capture urgency-driven revenue near sellout

The EveryGetaway Way

AI-powered pricing that analyzes the market, recommends optimal prices, and adjusts in real time based on demand.

AI analyzes market data and recommends optimal price points
Dynamic pricing responds to demand signals automatically
You stay in control — accept, adjust, or override any recommendation
Revenue captured at every stage from early bird to last-minute rush

Three Simple Steps

How Smart Pricing Works

Set up once. Let AI handle the rest. You stay in control.

Create Your Event

Set up your event as usual — add details, configure tickets, and set your initial prices. Toggle on Smart Pricing from the dashboard. That's all it takes.

Works with any ticket type: general admission, VIP, early bird, or multi-day passes.

AI Analyzes & Recommends

The AI Price Optimizer scans comparable events, local market data, venue capacity, day-of-week trends, and seasonal patterns — then recommends a specific price with clear reasoning.

Recommendations include confidence scores so you know exactly why each price was suggested.

Prices Adjust Automatically

Once enabled, Dynamic Pricing monitors real-time demand and adjusts prices within your configured bounds. Early birds get rewarded, and high-demand periods capture peak value.

Set minimum and maximum price bounds. You're always in control of the range.

The Smart Pricing Stack

Two Tools, One Revenue Strategy

AI Price Optimizer sets the stage. Dynamic Pricing responds to the market. Together, they maximize every ticket sale.

AI Price Optimizer

Analyzes comparable events, market conditions, and historical data to recommend the optimal starting price for each ticket tier. Think of it as a pricing analyst that works instantly.

Market analysisComparable eventsConfidence scoresOne-click apply

Before You Launch

Dynamic Pricing

Monitors real-time demand signals — sales velocity, remaining capacity, time-to-event — and adjusts prices automatically within your set bounds. Captures peak demand revenue hands-free.

Real-time demandAuto-adjustmentsPrice boundsCapacity-aware

While Tickets Are Selling

Real-World Example

Dynamic Pricing in Action

Watch how prices naturally evolve from early bird to event day

$45

Early Bird Launch

$55

Base Price

$72

Demand Surge

$85

Pre-Event Rush

Capacity Sold92%

Who It's For

Built for Every Event Type

Whether you run intimate workshops or multi-day festivals, smart pricing adapts to your audience and market

Yoga Retreats & YTT

Multi-day experiences where early commitment deserves a reward. AI sets the optimal price ladder from early bird to last-minute.

Meditation Workshops

Price based on teacher reputation, location demand, and seasonal patterns. AI finds the sweet spot between accessibility and value.

Kirtan & Concerts

Capture surge demand as events approach. Dynamic pricing rewards early fans and maximizes revenue when buzz peaks.

Sound Healing & Breathwork

Niche modalities with passionate audiences. AI benchmarks against comparable sessions in your area to optimize pricing.

Wellness Festivals

Complex multi-tier pricing across passes, workshops, and add-ons. Smart pricing optimizes each tier independently.

Teacher Trainings

High-value programs ($1,000+) where pricing impacts enrollment velocity. AI recommends based on market positioning and demand signals.

“We were leaving money on the table for years with flat pricing. Smart Pricing showed us our kirtan concert was underpriced by $20 based on comparable events in our area. Dynamic pricing captured another 15% from late registrations. Total impact: 28% more revenue from the same event.”

— Ravi Shankar, Bay Area Bhakti Collective

Pricing

Unlock Smart Pricing

Smart Pricing Tools are available on Elevate and Amplify plans. All plans include unlimited events, the Scanner App, and instant Stripe payouts.

Includes Smart Pricing

Elevate

Half the cost of Eventbrite. 2x the features.

$0.89 + 1.85%

per ticket (+ Stripe fees)

Everything in Seva (free), plus:
AI Price Optimizer
Dynamic Pricing engine
Visitor recovery automation
Abandoned cart recovery (email)
Ticket categories with drag-and-drop
Assigned seating (Seats.io)
Post-event tip jar

Revenue Boost

+15-23% more revenue

Via AI pricing + demand-based adjustments

Start with Elevate

Maximum Growth

Amplify

AI marketing + access to 350K+ verified buyers

$1.79 + 3.7%

per ticket (+ Stripe fees)

Everything in Elevate, plus:
SMS + Meta Retargeting recovery
AI Meta Ads (FB/IG) campaigns
350K+ verified buyer network access
Lookalike & retargeting audiences
Brand ambassador program
Direct mail campaigns
Priority support

Revenue Boost

+20-40% more sales

Via AI campaigns + geo-targeted buyer network

Start with Amplify

No hidden fees. Payment processing (Stripe) fees apply separately. All plans include a 14-day free trial. No credit card required.

Got Questions?

Frequently Asked Questions

Everything you need to know about AI-powered pricing for events

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